Eastern promise
Brad Loiselle needed time and patience to crack the Indian e-learning market, but he says his efforts are now starting to pay major dividends
Brad Loiselle needed time and patience to crack the Indian e-learning market, but he says his efforts are now starting to pay major dividends “Indian business is all about relationships. So I told myself, ‘I’m going to take my time. I’m not going to push any deals and I’m going to try and build relationships.’”
— BRAD LOISELLE, FOUNDER OF SKILLSDOX
BY DAVID SALI
david@obj.ca
to Be an Entrepreneur.
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The first time Brad Loiselle visited India, he didn’t think he would ever go back. “It was just a different market,” the Ottawa businessman says of that initial trip a few years ago. “It was like the Wild West. It was such a shock for someone who’s...
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