‘You’re not just buying stuff, you’re buying an experience’
Small businesses offer consumers something their larger competitors can’t – a personal connection, an Ottawa conference heard earlier this month
BY ADAM FEIBEL adam@obj.ca
SMALL BUSINESS WEEK
For Marc Doiron, his Elgin Street restaurant isn’t just a business – it’s who he is. And that’s what’s so appealing about small business ownership, said the 43-year-old chef and entrepreneur, whose Town restaurant turned six years old this year. With...
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